Cross Pollination

As many of you know, I’m a keen advocate of viral marketing. I’m really proud of the fact that in the years I published my books myself through Infected Books, I spent less than £500 in total on publicity. I think I owe pretty much everything to the power of viral marketing.

So, as you can probably imagine, when I was asked by Jeremy Robinson (author of Pulse and Instinct amongst others) to take part in a new viral marketing experiment with a number of other authors, I was pretty keen!

Jeremy has put together a catalogue (which you can download here) which brings together new releases from, amongst others, myself, Scott Sigler, Jonathan Maberry and J A Konrath. The idea is that we each distribute it to our respective readers who, hopefully, will a). be introduced to new books they might not otherwise have come across and b). help spread the catalogue online via Twitter, Facebook etc. etc.

So, if I could ask for your help for a moment, please download a copy of the catalogue, pick a few good books for your summer reading, then pass it on to as many online (or offline) friends, book review blogs, social networking sites etc. as you’re happy to.

Huge thanks in advance from myself and all the other authors involved!